A Westland Horticulture brand, Kent & Stowe has created the Garden Life range for those gardeners looking for a lighter tool. According to recent research conducted by Kent & Stowe, revealed that 40% of gardeners seek to make their tasks easier, with 16% reporting physical discomfort and 11% citing the physical exertion required for gardening.
Given that 78% (ONS 2020) of garden expenditure comes from consumers aged 50+, range such as Garden Life, allows garden centres to offer tools enabling these customers to garden comfortably and for longer. The Garden Life Fork for example, weighs just over 1kg and stands at 91.5cm.
The Garden Life range includes a variety of tools, from digging spades and forks to hand tools like trowels, hedge shears, and secateurs. The range is made from quality stainless steel and FSC® certified ash wood, ensuring durability and long lifespan. Kent & Stowe also provide a 15-year guarantee on digging and cultivating tools and a 5-year guarantee on cutting tools.
Natalie Searle, Head of Marketing & Communications, Hardware Division, for Kent & Stowe, commented: “Exceeding the expectations and needs of gardeners is at the heart of our product innovation. Discovering the discomfort that many gardeners unnecessarily endure has reignited our passion for ensuring everyone has easy access to tools that help them garden for longer. The Garden Life range is a complete collection of garden tools that can benefit a wide audience demographic, from being precise in the smallest of spaces, to simply being lighter and easier to maneuverer compared to standard tools. The range also benefits from the use of high-quality materials to guarantee long-term satisfaction.”