Organised by the Chartered Institute of Public Relations (CIPR), the awards are designed to recognise excellence, innovation, and outstanding results in PR across the UK.
The judges praised Honest Communications, highlighting how the team had carved out a niche in the market, combining genuine passion with deep sector knowledge to deliver successful campaigns. The agency provides PR, social media, influencer marketing, and event support across both B2C and trade audiences.
Founded by managing director Holly Daulby in 2019, the firm quickly established itself as the go-to agency in the home and garden world, with a portfolio that includes leading brands like Hillier Garden Centres, David Austin Roses, Town & Country, Seedball, Wilkinson Sword, WOLF-Garten, elho, and Cobra.
“We’re absolutely over the moon! To be recognised by the CIPR as Specialist PR Consultancy of the Year is a huge honour and such a proud moment for us. It’s a real testament to the passion, creativity, and hard work our team puts in every single day. We’ve always believed that specialising doesn’t limit you – it empowers you. By focusing on the home and garden sector, we’ve been able to tap into our love for the industry, build lasting relationships, work with brands that inspire us, and create campaigns that truly resonate. We’re so honoured to champion an industry that’s full of innovation, heritage, and brilliant people, and we truly love helping our clients tell their stories in creative and meaningful ways,” said Daulby.
Alastair McCapra, CIPR Chief Executive added: “Congratulations to all of last night’s winners and those shortlisted. Having four agencies each secure multiple awards demonstrates the exceptional quality across the board – there was no single dominant force, just consistently excellent work. From tackling social issues to driving business results, the winners showed how effective PR can be when strategy and creativity come together. It’s particularly encouraging to see both established consultancies and newer agencies being recognised, alongside some truly innovative in-house teams and individuals. The diversity of winning campaigns reflects a profession that continues to evolve and deliver real impact for clients and society alike.”
