Taking place in Dublin’s Phoenix Park, Bord Bia Bloom (30th of May -3rd June) is Ireland’s largest gardening festival. The festival celebrates horticulture, culinary talents and sustainable living. The event draws in over 100,000 visitors every year, and aims to inspire, educate, and entertain visitors, with show gardens, talks, demonstrations, and children’s activities.

Championing the next generation of garden designers and horticulture professionals, Bord Bia Bloom launched Cultivating Talent in 2023. The programme provides financial support and one-to-one mentoring to emerging designers, helping them to produce their first ever show garden. Westland Horticulture will be the sponsoring the 2024, Cultivating Talent show garden category.

Keith Nicholson, Marketing Director, at Westland Horticulture, commented: “Bord Bia Bloom is a true celebration of horticulture, and sponsoring the Cultivating Talent show gardens aligns seamlessly with Westland’s core values of nurturing and inspiring emerging talent. Our team will be on hand to support the winners on every step of their journey of bringing their designs to life at Bloom, and we are developing an array of exciting and immersive activities for families visiting the event.”

Kerrie Gardiner, Show Garden & Horticulture Content Manager, for Bord Bia Bloom, added: “Through programmes like Cultivating Talent, barriers that might traditionally prevent emerging designers from applying to showcase at events such as Bloom are removed; and with that, creativity, talent and new perspectives are allowed to shine. We’re thrilled to welcome Westland Horticulture on board as sponsors of Cultivating Talent, and this support ensures we can continue to mentor and support future garden designers.”